Giada Gavazzi

I'm a Social Media Specialist

About

Social Media Specialist and Marketing Professional.

  • City: Rome, Italy

I am a Social Media Specialist and Marketing Professional with a strong foundation in digital communication, editorial strategy, and event coordination. With a Master’s Degree in Digital Communication, Media and Journalism from Sapienza University (110/110 cum laude) and a Summa Cum Laude Bachelor's in Communications from John Cabot University, my academic path reflects both intellectual rigor and a passion for media innovation. I am particularly interested in how digital platforms can be leveraged to tell impactful stories, foster engagement, and bridge the gap between institutions and the public.

My professional experience spans across diverse sectors — from healthcare marketing to scientific and cultural communication — where I have developed social media strategies, coordinated events, managed advertising and sponsorships, and created editorial content for various channels. I bring a combination of analytical thinking and creative problem-solving, always aiming to deliver communication that is intentional, effective, and aligned with a broader narrative. Curious and proactive by nature, I am drawn to environments where communication is not just functional, but transformative.

Skills

Proficient in a range of tools and techniques essential for modern communication and marketing roles.

  • Social Media Management (Platforms: Facebook, Instagram, Twitter, LinkedIn, etc.)
  • Content Creation (Writing, Basic Graphics, Video Concepts)
  • Marketing Strategy & Campaign Management
  • SEO & SEM Basics
  • Journalism (Writing, Interviewing, Research)
  • Public Relations & Communication

Resume

Detailing academic achievements and professional background in communication, marketing, and journalism.

Summary

Giada Gavazzi

Analytical and critical thinker with multilingual ability and a strong entrepreneurial sense who welcomes challenges of any form and respects deadlines flawlessly.

  • Rome, Italy
  • giada.gavazzi00@gmail.com

Education

Master's Degree in Digital Communication, Media and Journalism

2022 - 2024

Università degli Studi La Sapienza, Rome, Italy

Grade: 110/110 Cum Laude

Coursework: Transmedia Studies - Laboratory of Imaginary and Storytelling Analysis, Audience and Media Platforms, Digital Marketing, Entertainment and Television Studies - Laboratory on TV Formats, Cinema and Visual Culture, Internet and Social Media Studies

Bachelor's Degree in Communications (Minors in Political Science and Humanistic Studies)

2019 - 2022

John Cabot University, Rome, Italy

Grade: Summa Cum Laude. Dean's List: Fall 2019, Spring 2020, Fall 2020, Spring 2021, Fall 2021.

Coursework: Intro and advanced journalism, TV After TV: Industry Practices, Global Formats and Televisual Style, Public Speaking: Oral Rhetoric and Persuasion, Writing Across the Media, Digital Media Culture

Professional Experience

Marketing Office Support

July 2024 – Present

HS Hospital Service SpA — Aprilia, Italy

  • Provide comprehensive support to the Marketing Department in the coordination and execution of internal and external initiatives.
  • Assist in the organization of corporate events, scientific masterclasses, and conferences, ensuring smooth logistical operations.
  • Manage advertising campaigns, employee travel arrangements, and logistical support for field staff.
  • Oversee the planning and administration of sponsorship agreements, maintaining positive relationships with partners.

Marketing & Communications Intern

September 2023 – November 2023

Centro Ricerche Enrico Fermi — Rome, Italy (Hybrid)

  • Contributed to the planning and coordination of institutional events and outreach initiatives.
  • Designed and scheduled multimedia content (graphics, posts, editorial calendars) for various social media platforms.
  • Authored press releases, blog posts, and editorial content aimed at promoting research activities and public engagement.

Cultural Heritage & Communication Intern

February 2023 – April 2023

Cooperativa ARX — Rome, Italy (Hybrid)

  • Supported cultural tour guides during educational and touristic activities throughout Rome.
  • Collected, curated, and produced multimedia content (photos, videos, captions) for promotional and educational use.
  • Designed a structured social media calendar and contributed to the cooperative’s digital communication strategy.

Portfolio

A selection of articles and projects showcasing expertise in journalism, communication, and digital media analysis, reflecting a commitment to insightful reporting and clear communication.

  • All
  • Projects
  • Articles
COVID-19 Vaccine Guide

I Don't Know What's in There: A Guide to the COVID-19 Vaccine

Addressed common concerns and misconceptions surrounding the COVID-19 vaccine, presenting scientific information accessibly.

Wounded to Death Review

Wounded to Death: Giving Back a Voice to Those Who Lost It

Reviewed Serena Dandini's book Ferite a Morte, highlighting its role in giving a voice to victims of femicide.

Simona Zecchi Profile

Beyond “L’Inchiesta Spezzata di Pier Paolo Pasolini”: the life of investigative journalist Simona Zecchi

Profiled investigative journalist Simona Zecchi, focusing on her work regarding Pier Paolo Pasolini's death.

Italy Paper Recycling

Italy Hits Its Paper Recycling Target 15 Years in Advance

Reported on Italy achieving its EU paper recycling goals ahead of schedule and examined contributing factors.

Rome Environmental Action

The First True Roman Action for the Environment

Discussed Rome's initiative exchanging plastic bottles for public transport tickets and its environmental impact.

Services

Offering a range of services to enhance online presence, engage audiences, and achieve communication goals.

Social Media Management

Strategic planning, content scheduling, community engagement, and performance analysis across major social platforms.

Content Creation & Strategy

Developing compelling blog posts, articles, social media updates, website copy, and basic visual assets tailored to target audiences.

Digital Marketing Campaigns

Planning and executing targeted marketing campaigns using SEO, SEM, email marketing, and social media advertising.

Journalistic Writing & Reporting

Crafting well-researched articles, conducting interviews, and producing informative content for various media outlets.

Public Relations Support

Assisting with press release writing, media outreach, and building relationships with key media contacts.

Market Research & Analysis

Conducting research to identify target audiences, analyze competitors, and inform marketing strategies.